The Story of Annaba’s Personalized Wall Calendars

📅 Monday, September 28, 2026
🕞 15:30
📍 Annaba Innovation Center

The September edition of TASMIM 213 will explore a distinctive chapter of Annaba’s visual and advertising history: personalized wall calendars – “Calendriers Muraux Personnalisés.”

Between approximately 2000 and 2015, these calendars became widely popular among businesses and organizations in Annaba as an effective advertising medium connecting brands with citizens. Their production season traditionally began around September and continued through February, bringing together graphic design, printing, advertising, and creative work.

What will we explore?

During this edition, participants will exchange experiences, memories, and observations about the evolution of this phenomenon, including:

• How were personalized wall calendars designed and produced in Annaba?

• How did their visual styles and creative approaches evolve?

• Why did they become so popular among businesses and the public?

• What role did local design and advertising agencies play in their development?

• What factors contributed to their gradual decline and disappearance?

• Could this traditional advertising medium be reinvented in a contemporary form?

A Special Exhibition at the Innovation Center

Alongside the discussion, a special exhibition will be inaugurated in the lobby of the Annaba Innovation Center, featuring a selection of distinctive wall-calendar designs produced over the years by different design and advertising agencies in Annaba.

The exhibition will offer an opportunity to revisit an important part of the city's visual and advertising heritage, while discovering how graphic design, printing techniques, and advertising styles evolved during that period.

Everyone Is Welcome

As always, TASMIM 213 is open to everyone — designers, students, professionals, advertising and design agencies, artists, city enthusiasts, and anyone who has a story, experience, or memory connected to these calendars.

TASMIM 213
DESIGN. INSPIRE. CONNECT.

Organized by ORKIDS Incubator