August 6–7, 2026 | Biskilati Establishes Its Visual Identity

After securing the brand name and official domain, the Biskilati team moved into the visual identity stage.

On August 6, 2026, the team officially agreed on the logo that would represent the Biskilati brand and visually connect it with the bicycle ecosystem and its digital platform.

The visual direction was designed to be simple, modern, and adaptable across digital platforms, communication materials, and future brand applications.

On August 7, 2026, the visual identity was implemented in both:

بيسكيلاتي

and

BISKILATI

Adopting both Arabic and Latin versions from the beginning reflects the project's ambition to maintain a strong local identity while keeping the brand open to a broader audience in the future.

At this early stage, Biskilati had established:

• A defined brand name.

• An official domain.

• A visual identity.

• An initial product vision.

• An incubated startup project.

Next Step

The project is now moving toward one of its most important pre-development stages: defining the MVP requirements and preparing the Cahier des Charges.

The target deadline for completing this stage is September 20, 2026, after which development budget proposals will be evaluated.